What is Intact?
Experian Intact is an online data cleansing service, providing B2C and B2B organisations with a cost effective and user-friendly way of improving the integrity of their data. With 24/7 access to a wide range of industry data files.
It is estimated that over 3m people move home every year, 600,000 die and there are on average 75,000 registrations monthly on TPS. All of these changes cause consumer data to rapidly decay. The integrity of the consumer data used within customer communications and marketing campaigns has a direct impact on the response rates, campaign costs and a consumer’s perception of the organisation.
Data cleansing enables organisations to address these issues by:
- Reducing costs associated with contacting individuals who cannot or will not respond. Click here to try our Savings Calculator
- Improving the effectiveness of communications to consumers, improving response rates and return on marketing investment
- Reducing the risk of causing consumer annoyance and damaging brand reputation
- Ensuring that data and marketing communications are compliant with the numerous data regulatory requirements
Experian Intact offers organisations online access to a wide range of data files to improve the integrity of consumer data:
- Experian's Unique Reference Files - Absolute Movers, Absolute Contacts, ConsumerView and Mortality Suppressions from Experian
- Comprehensive Range of Industry Recognised Files - Including Mortascreen, NDR, TBR, NCOA Suppress, GAS, NCOA Update, MPS, TPS and BT OSIS.
- Wide Range of Enhancement Data - Over 25 B2C data variables available.
Experian Intact provides organisations with access to Experian's range of data integrity capabilities via a user-friendly desktop service:
- Easy To Use, 24/7 Online Service - does not require any advance configuration, technical knowledge or resource to start using the application.
- Speed and Flexibility - Users can quickly cleanse data at their convenience around their own campaign schedules.
- Free Data Audit - Users are able to make informed decisions about which services to apply to their data AFTER reviewing their audit results.
Interested? Why not review the Intact Consumer Factsheet
Register Here
Signing up to Intact is easy; simply complete the online registration form here, wait for your username and password to be sent to you via email and then you can access the online platform immediately, with payment via credit card. If you require an account to be set up for payment on a monthly basis then please call the Helpdesk on 0845 4544044
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